References Quotes
To the casual observer, the Dropbox demo video looked like a normal product demonstration, but we put in about a dozen Easter eggs that were tailored for the Digg audience. References to Tay Zonday and 'Chocolate Rain' and allusions to 'Office Space' and 'XKCD.' It was a tongue-in-cheek nod to that crowd, and it kicked off a chain reaction.
Photography obviously lends itself so well towards fashion. It's capturing that moment and that inspiration, and as a designer you are constantly walking through the world assimilating those visual references you have and so being able to solidify that into a photograph and keep it on your mood board is essential to creating a collection.
The religious imagery and fairytales that formed our shared cultural references have been replaced by the cult of celebrity. Marilyn is the sex goddess, Camilla Parker Bowles is cast as the wicked witch, Che Guevara is the revolutionary. Celebrities have become visual shorthand for narratives that shape our lives.
