As far as the customer is concerned, the interface is the product.
You need to look no further than Apple's iPhone to see how fast brilliantly written software presented on a beautifully designed device with a spectacular user interface will throw all the accepted notions about pricing, billing platforms and brand loyalty right out the window.
If there's any object in human experience that's a precedent for what a computer should be like, it's a musical instrument: a device where you can explore a huge range of possibilities through an interface that connects your mind and your body, allowing you to be emotionally authentic and expressive.
I think the major good idea in Unix was its clean and simple interface: open, close, read, and write.
Well, Apple invented the PC as we know it, and then it invented the graphical user interface as we know it eight years later (with the introduction of the Mac). But then, the company had a decade in which it took a nap.
You might not think of something like TurboTax as a civic venture, but that product took a confusing interface to a government process and made it simpler and easier to use for citizens.
The model of getting the consumer to come to you is old, and the new model is how can you get to the consumer on their terms, in ways they want to engage in. How people are choosing to interface with content is very different. You've got to marry different platforms.
Thanks to the competence, love of God, our country's security and stability, endowed wealth, integrated infrastructure and quality services, the U.A.E. turned into the world's renowned destination for tourism, investment and business management: the interface of choice for hosting major cultural events, artistic and sports, in the world.
We'll continue to expand our footprint... Oracle's Fusion cloud applications for HCM, CRM and ERP all have a new simplified user interface and an integrated social network that makes our enterprise applications as easy-to-use and familiar as Facebook, while enabling better collaboration and teamwork among your employees and your customers.
When designers replaced the command line interface with the graphical user interface, billions of people who are not programmers could make use of computer technology.