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Be unpredictable, be real, be interesting. Tell a good story.
A good story will keep you wondering about what's happening, what's going on, where does this go? Now it's going to go that way, now it's going to go that way. It has to do that. If it's predictable, it's just boring.
It is in your DNA to love a good story. You know, neat tales with heroes and villains and conflicts to resolve. A good story pushes our buttons, is exciting and memorable.
My sister is a good story of resiliency. She had a full ride at UC Davis, but she left school to go to the Philippines - and then she decided to go back to school in her 40s, which surprised me. She went to UC Berkeley, and I think she was one of two African Americans in her class at Haas. She's really impressive.
All the writing elements are the same. You need to tell a good story... You've got good characters... People think there's some dramatic difference between writing 'Little Bear' and the 'Hunger Games,' and as a writer, for me, there isn't.
Brainstorming, for me, takes place in my bed at night between the time I turn out my lights and I finally fall asleep. It is not a very violent storm, but what's happening is I am just thinking about different ideas and maybe things I've seen that day that I think might make a good story.
I love intricate plotting and exciting twists, but I realize more that people enjoy a good story in a simple, focused way.
You don't have to know anything about baseball to respond to Babe Ruth because he's just this magnificent human being. And a really good story because he was this kid who grew up essentially as an orphan, you know, had a tough life, and then he became the most successful baseball player ever. But he was also a really good guy.
The inner spaces that a good story lets us enter are the old apartments of religion.
It is the consistency of the information that matters for a good story, not its completeness. Indeed, you will often find that knowing little makes it easier to fit everything you know into a coherent pattern.